Jay Acutt – Medium

Jay Acutt

Thinking of trees, not icebergs

A mental model for more effective interventions

Dec 3, 2023

A photo taken in East Devon by the author. Looking upwards in the woods to see the canopies and branches of trees interweaving.

Dec 3, 2023

Published in
UX Collective

The extended designer, and the design machine

The Extended Designer spends less time making products, and more time making progress.

Nov 9, 2023

A designer working with a AI to create a new product. Exploring the variety of the problem, and the variety of the solutions.

Nov 9, 2023

The need for Comprehensive Design

A manifesto for the Comprehensive Designer

Mar 27, 2023

An imagined Braun smartphone. What a smartphone would have looked like if it was designed in the 1960s by Dieter Rams.

Mar 27, 2023

The Customer-value Ecosystem 1.0

“The consumer is the most important part of the production line.” - W E Deming, founder of Total Quality Management (TQM).

Feb 9, 2023

A simple diagram, showing a wavy-lined boundary. This shape is labelled as ‘Absolute market’. Within this shape is three circles, forming a triangle. They are set apart, and between them there is 3 sets of feedback loops. The 3 circles are labelled System 1, System 2, System 3. The loops are labelled ‘Investigative loop’, ‘Productive loop’, ‘Interactive loop’.

Feb 9, 2023

Jobs-to-be-gone (JTBG)

Great UX eliminates future effort for everyone

Dec 5, 2022

A photo of a shaggy dog lying on it’s back on a white bed. The dog is wearing a dressing gown, and holding a green bottle of Pellegrino water. Looking chill.

Dec 5, 2022

Published in
UX Collective

The general creative state, and the art of experiencing

Lessons from Acting to practice empathy in UX Design

Jan 28, 2023

An image of an actor in the centre of a spotlighted stage. The floor is wooden, and the rest of the scene is very dark apart from a few heads of an audience in the foreground.

Jan 28, 2023

Published in
UX Planet

Wellbeing-centred design

Baselining the purpose of experience design

Nov 24, 2022

Wellbeing-centred design

Nov 24, 2022

Published in
UX Collective

The cybernetics of design

A brief introduction to Applied Cybernetics in UX

Jan 17, 2023

A macro photo of the human eye, showing the iris and pupil in detail.

Jan 17, 2023

Jay Acutt

Jay Acutt

Product Design Leader, 15+ years. Purveyor of Paradigms. Questioner of convention. https://jamieacutt.com. All views are my own.

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